A Lancashire based multi-channel marketing professional with over 14 years of experience working for and with blue chip brands and SMEs.
Like all good marketers, I have a passion for what I do. I consider myself to be commercially savvy, placing a strong emphasis on data driven insights and ROI. Where possible my approach is to statistical A/B test opportunities for optimisation and conversion uplift.
The marketing strategies I’ve implemented for employers are the contributing factor for year-on-year growth of over 50%. I also currently work for one of the top performing organisations in the UK for profit per employee, which speaks volumes.
I have a plethora of skills which enable me to manage multiple disciplines and effectively communicate with different departments and agencies. I get the best out of those around me and regularly achieve ‘sanity metrics’ and KPIs.
An active blogger, I like to keep up to date with marketing trends, testing new technical solutions to automate and streamline operations.
If you wish to speak to me regarding independent consultancy or full-time opportunities, email me at firstname.lastname@example.org